Twitch wants to increase customer engagement by introducing a feature that allows users to upload video game walkthroughs.

The Problem/Opportunity

Walkthroughs are used to help gamers get through difficult parts, find secrets and hard to locate items, or to be an exhaustive guide to fully completing a game. Currently Twitch allows gamers to broadcast their gameplay, but lacks the ability to let other gamers find specific parts of a game. Twitch wants to introduce a new way of uploading and viewing content, allowing gamers to share their tips and tricks with one another and make a profit while doing the thing they love.

Aspects to Consider

• Walkthrough creators and consumers occupy two separate user experiences
• How does this differ from guidebook, online walkthroughs, and Youtube videos that users may already be familiar with
• We are assuming that walkthrough creators will already have a video recording

Features

• Creators should be able to upload game walkthroughs
• Consumers should be able to discover walkthroughs that appeal to them
• Consumers should be able to find specific moments in a walkthrough

Target Devices

• Responsive website that works well with iPad

Methods

1. Discovery and Research
   • Competitive/comparative analysis
   • Surveys
   • User research
   • Personas
2. Sketching and Ideation
   • User stories and storyboards
   • Rough sketches
   • Multiple possible designs
3. Narrowing Scope and Structure
   • User flows
   • Scenarios
   • Wireframes and sketches
   • Appmap / Sitemap
4. Prototyping and Testing
   • Prototype
   • Usability testing and results
   • Multiple prototype iterations

End Deliverables

• Project Case Study Presentation
  • High-level personas
  • Sketches and proof of ideation process
  • Proof of design iterations
  • Wireframes
  • Key screens (mockups)
• Design specifications document
  • User flows
  • Appmap / Sitemap
  • Wireframes
  • Key Screen Mockups
• Interactive prototype